Mihnea got into advertising when he was 19, in Leo Burnett Bucharest. In the years that followed, he worked in Paris, London, Madrid, Toronto and New York, for brands like Xerox, Mattel, P&G, Bacardi, Land Rover, Virgin Atlantic, MTV, Canon, UNIQLO, Oreo, cigarettes and political campaigns. The work he created and creative directed over the years has won Cannes, Clio, One Show, Young Guns, Andy, D&AD, New York Festivals, Art Directors Club, London International, Eurobest, Epica, Golden Drum, Effie and mean comments on some advertising blogs.

Mihnea likes to think of new things to say or new ways to say the same things. He really enjoys that stuff. That, and raccoons. Mihnea thinks that raccoons are cool.

Since 2013, Mihnea is a Group Creative Director in Publicis Bucharest. And, since 2016, he’s the Vice President of Art Directors Club Romania.