Luis Tauffer is the Executive Creative Director at Young & Rubicam Group Warsaw. His journey in advertising started 19 years ago as an art director in Brazil. He has worked for a variety of agencies in Brazil, Turkey, Russia, France and Poland, including DDB Brazil, DDB&Co Istanbul, BBDO Moscow, Proximity BBDO Paris, Y&R Moscow and now Y&R Warsaw. Luis has worked on clients like Audi, Honda, Microsoft, Mars, Philips, Fanta, Bayer, DHL, Visa, Pepsi, Mondelez, Land Rover, P&G and Danone, to name a few.

His works have been awarded in some of the most important international festivals like Cannes Lions, Lions Innovation, One Show, Clio, ADC Europe, Eurobest, Epica, Effie, London International Awards, New York Festivals, Golden Drum, Young Guns, among others.

Luis helped DDB Brazil to become Cyber Agency of the Year at Cannes Lions 2005 and DDB&Co Istanbul to reach the 3rd place as Agency of the Year at Cannes Lions 2009 - a milestone for Turkey. He also brought BBDO Russia Group from 4th to the 1st position on the Russian Creativity Ranking and led the agency in winning its 1st Cannes Lions ever in 23 years.

In 2015, under his leadership, Y&R Moscow won his first Gold Lion and became the most awarded Russian agency at Cannes Lions Festival, with 5 metals.