Ulrika has walked her path through the alley of advertising from the very beginning of the 21st century. She works at DDB Latvia for 8 years with such clients as retail chain Maxima, Nordea bank, Balta insurance company, chocolate manufacturer Laima, Post of Latvia and others. DDB Latvia is the most awarded creative agency in Adwards 2012, 2013 and 2014 and in Golden Hammer 2013. 

In her more than a decade long experience she has earned prizes in various international and local festivals. 

In her spare time Ulrika is a close friend of running. But when it comes to marathons, she falls in love with them. She has ran 7 marathon competitions in three continents. Addiction to endorphins produced by running is what made her to create another award winning campaign about running her first marathon in NY. In the last three years her loyalty to running is also practiced creating ad campaigns for the most popular marathon in Baltics.