He is a creative director with more than a decade experience in integrated and digital advertising.

During this time he has been working for the most important agencies in US, Brazil and Canada, like Martin Agency JWT, R/GA, SidLee, Proximity/BBDO, F/Nazca Saatchi & Saatchi, DM9DDB and AgenciaClick. As a result, his work was recognized by the most important international awards like Cannes, OneShow, London Internationational Advertising Awards, New York Festivals, Webby Awards and FWA. In 2008, he also had the privilege to be the Brazilian competitor in the Cannes Young Lions Cyber Competition where he got the gold medal.